Built like a tank. I use it mostly in place of a winch ( moving boulders around, torquing tree tops to insure directionality of fall and preventing choking of the saw blade, etc..). The great thing about a chain winch is that it is self centering and does not have a spool, unlike cable winches that often bunch up in a given area of the spool and jam the winch. The product also has a great gear ratio, which allows you to easily ratchet at the maximum rated capacity.